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Описание: |
We are looking for an experienced Digital Marketing Manager to join a growing network of digital entertainment products operating under multiple brands and serving one shared customer base.
The role is focused on building and scaling marketing channels across email, partner communication, affiliate acquisition, Telegram/community channels, and paid advertising. We are looking for someone who can take ownership, work independently, and build marketing processes from the ground up.
Product details and vertical specifics will be shared during the introductory call.
Responsibilities
* Build email marketing from scratch across a network of digital products
* Create, manage, and optimize email campaigns for existing users, inactive users, and business partners
* Develop automated email flows, newsletters, reactivation campaigns, promotional campaigns, and partner communication sequences
* Work with existing customer segments to improve engagement and subscription revenue
* Manage and grow Telegram groups and other direct communication channels
* Identify, test, and scale affiliate opportunities and external traffic sources
* Collaborate with a designer, SEO specialist, and developer to prepare creatives, landing pages, tracking, and campaign assets
* Analyze campaign performance, traffic quality, conversion rates, user behavior, and monetization metrics
* Test email subjects, offers, creatives, landing flows, funnels, and partner campaigns
* Prepare regular performance reports and suggest improvements based on data.
Requirements
* Proven experience in digital marketing, growth marketing, email marketing, affiliate marketing, or performance marketing
* Strong practical understanding of email marketing: segmentation, campaigns, automation, deliverability, open rates, CTR, conversion, and reactivation
* Experience building marketing campaigns from scratch or significantly improving existing marketing systems
* Understanding of funnels, traffic sources, conversion metrics, user retention, and campaign optimization
* Experience with affiliate marketing, partner acquisition, or traffic partnerships
* Ability to work independently, take ownership, and move tasks forward without step-by-step guidance
* Analytical mindset and ability to make decisions based on data
* Good communication skills and ability to work with team
* Comfortable working with confidential product verticals and discussing product specifics privately during the hiring process.
Nice to Have
* Experience with subscription-based products
* Experience with digital entertainment, creator economy, AI-powered products, dating, gaming, or similar online consumer niches
* Experience managing Telegram groups, communities, or direct communication channels
* Experience with international markets, especially Europe and the United States
* Experience with affiliate revenue models and partner monetization
* Copywriting experience for email campaigns, offers, and partner communication.
We Offer
* Opportunity to build marketing processes from the ground up
* Work with a network of existing digital products and an active customer base
* Direct impact on growth, retention, and revenue
* Collaboration with a small and flexible team
* Remote cooperation format
* Product details and vertical specifics will be shared during the introduction call.
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