We are an dynamic and innovative iGaming company launching a cutting-edge Casino Project. Backed by a global team of over 1,300 professionals, we’ve successfully delivered projects across Tier 1 to Tier 3 markets. We are looking for an experienced Head of Marketing to lead the development and execution of a comprehensive marketing strategy focused on accelerating customer acquisition, enhancing retention.
What Experience Is Important to Us: * 7+ years of experience in marketing, with at least 5 years in a senior leadership capacity. * A strong background in online gambling or fintech industries. * Deep expertise in digital marketing: SEO, SEM, SMM, email, affiliate channels. * Demonstrated success in building acquisition and retention frameworks. * Advanced proficiency with performance analytics tools and data-driven decision-making. * Proven ability to manage significant marketing budgets and maximize ROI. * Strong leadership and team management skills across multi-functional groups. * Fluent English is essential; other language skills (especially Hindi) are a plus.
What You Will Do: * Design and lead a full-funnel marketing strategy to drive customer acquisition. * Oversee digital marketing channels including SEO, paid media, affiliate programs, social media, and influencer partnerships. * Collaborate with the product and creative teams to coordinate feature launches and promotional campaigns. * Track and analyze campaign performance, define clear KPIs, and adjust strategy based on real-time insights. * Manage and optimize the marketing budget to ensure high efficiency and return on investment. * Recruit, lead, and mentor a high-performing marketing team, fostering innovation and collaboration. * Build and expand affiliate networks, cultivate strategic partnerships, and continuously evaluate traffic sources for profitability. * Plan and execute retention-driven campaigns via email, push, and SMS channels.
Why You Should Join Us: * Lead the marketing strategy for a high-impact crypto casino launch. * Attractive compensation package and access to the latest tools and platforms. * Collaborate with a global, skilled, and diverse team that values innovation and ownership. * Shape the marketing future of a rapidly growing iGaming company. * Flexible work environment and a culture that promotes learning and leadership.
