$1,000 Referral Bonus! Apply yourself or refer someone from your network. If your referral is successfully hired and completes their probation period, you’ll receive a $1,000 referral bonus. About Clients company: International iGaming company operating sportsbook and online casino products.
We’re looking for a hands-on Head of Retention who will own the player lifecycle, drive retention and LTV growth, and actively work with CRM campaigns, analytics, and product teams. This is a role for someone who enjoys executing, testing, and optimizing—not just managing. What You’ll Do * Own and execute the retention & CRM strategy. * Build player segmentation and personalized communication journeys. * Launch and optimize bonus, loyalty, and gamification mechanics. * Analyze campaign performance, player behavior, and key retention metrics. * Run A/B tests and turn insights into measurable improvements. * Identify growth opportunities using data and customer behavior. * Lead and mentor the existing CRM/Retention team while remaining deeply involved in day-to-day execution. * Partner closely with Product, BI, Marketing, Finance, Affiliate, and VIP teams.
What We’re Looking For Required * 5+ years leading Retention/CRM or owning retention strategy in iGaming. * Strong hands-on experience with CRM campaigns, segmentation, player lifecycle, and marketing automation. * Solid understanding of LTV, Retention, Reactivation, player segmentation, and unit economics. * Strong analytical skills and experience working with large datasets. * Experience with CRM platforms, Excel/Google Sheets, and A/B testing. * Upper-Intermediate+ English.
Nice to Have * Experience with African markets (Kenia is 1st priority). * BetConstruct or similar gaming platforms. * M-Pesa knowledge. * SQL, Power BI, or Tableau.
What We Offer * Fully remote work and flexible schedule. * Competitive salary based on experience. * Existing CRM infrastructure and established team. * High ownership with the freedom to implement your ideas.
Direct impact on product growth in a fast-moving international iGaming company.
Please include your salary expectations with your application.
$1,000 Referral Bonus! Apply yourself or refer someone from your network. If your referral is successfully hired and completes their probation period, you’ll receive a $1,000 referral bonus.
