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Описание: |
We are looking for a Product Marketing Manager to develop and execute marketing strategies for our mobile products, drive user acquisition, and support product growth.
Requirements:
* 2+ years of experience as a Product Marketing Manager
* Experience working with mobile products.
* Experience developing marketing strategies and launching paid campaigns.
* Understanding of the full product development lifecycle.
* Strong analytical, communication, and project management skills.
* Experience with Google Analytics, Firebase Analytics, AdMob, AppLovin, AppsFlyer, or similar tools.
* Experience managing Facebook, Instagram, LinkedIn
* Basic skills in Figma, Photoshop, Canva, or similar tools.
* English sufficient for working with international tools and documentation.
Responsibilities
* Develop and implement product marketing strategies aligned with business goals.
* Define product positioning, target audiences, and key messaging.
* Create and execute go-to-market plans for product and feature launches.
* Plan and manage the marketing budget.
* Launch and optimize campaigns in Google Ads, Meta Ads
* Conduct market and competitor research.
* Analyze campaign results and run A/B tests.
* Work closely with product, design, development teams.
* Track key marketing metrics, including CAC, ROAS, LTV, retention, and conversion rates.
What We Offer:
* Medical insurance.
* Paid vacation and sick leave.
* Fully remote, full-time work.
* Comfortable working conditions.
* Opportunities for professional growth and direct impact on the product.
Про компанію Progresstech UkraineFounded by intellectual services provider PT-Americas (Houston, Texas, USA), Progresstech Ukraine provides engineering and IT solutions for enterprises in high-tech sectors. Our staff includes over 1,000 engineers and programmers.
Progresstech Ukraine is the largest service provider for Boeing in Eastern Europe. It is part of the international holding Progresstechgroup, which consolidates engineering centers in Europe and North America and has 14 offices around the world.
In cooperation with the country’s leading universities, the company implements educational projects and dual training programs to professionally train qualified engineers and employ them in Ukraine.
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