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Описание: |
Techbar is looking for an experienced Lead Generation Specialist to help us scale outbound sales across the UK, Europe, and the US.
You’ll play a key role in building a predictable sales pipeline by researching target companies, creating personalized outreach campaigns, testing new ideas, and working closely with our Sales team to generate high-quality business opportunities.
Responsibilities
* Build and execute outbound lead generation strategies for IT services.
* Research and identify target companies across the UK, Europe, and other international markets.
* Analyze target companies and decision-makers to identify high-quality business opportunities.
* Create, enrich, and maintain accurate prospect databases using multiple data sources.
* Develop personalized LinkedIn and email outreach campaigns.
* Work with Sales Navigator, Apollo, Clay, WeConnect, Snov.io, and similar lead generation tools.
* Continuously test new outreach approaches, messaging, ICPs, and acquisition channels to improve campaign performance.
* Monitor campaign performance, analyze metrics, and recommend improvements based on data.
* Collaborate closely with the Sales team and management to refine outbound strategy and targeting.
* Research industry events, conferences, communities, and other business development opportunities.
* Maintain CRM and internal databases in a structured and up-to-date manner.
* Share best practices and contribute to improving lead generation processes across the team.
Requirements
* 4+ years of experience in Lead Generation, Outbound Sales, SDR, or Business Development within the IT services industry.
* Proven experience generating outbound opportunities through LinkedIn, email, and other prospecting channels.
* Strong hands-on experience with Sales Navigator, Apollo, Clay, Snov.io, WeConnect, and similar tools.
* Experience using AI tools for research, automation, and outreach personalization.
* Experience working with CRM systems such as HubSpot, Pipedrive, Zoho, or Salesforce.
* Solid understanding of the IT outsourcing, outstaffing, and software development industry.
* Experience working with the UK, European, or US markets.
* Strong understanding of ICP development, account research, and lead qualification.
* Excellent written English with the ability to create natural, personalized outreach messages.
* Analytical mindset with experience measuring and optimizing outbound performance.
* Ability to work independently, prioritize effectively, and take ownership of results.
* Proactive, curious, and eager to test new lead generation approaches.
* English level: Upper-Intermediate (B2+) or higher.
Nice to have
* Experience in Email outreach.
* Experience building outbound processes from scratch.
What we offer
* Fully remote work.
* Flexible working hours.
* Long-term collaboration.
* Opportunity to influence outbound strategy, not just execute it.
* Direct collaboration with company leadership and the Sales team.
* Clear growth opportunities toward Senior Business Development, SDR Lead, or Sales Manager roles.
* A supportive international team with minimal bureaucracy and maximum ownership.
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