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Описание: |
We’re looking for an experienced Team Lead Farming who combines deep expertise in Facebook account farming with strong leadership and operational management skills. You understand Facebook’s anti-fraud ecosystem, know how to build and optimize a reliable farming infrastructure, and make decisions based on data, unit economics, and long-term account performance rather than assumptions. You’re comfortable managing suppliers, infrastructure, budgets, and processes while continuously improving efficiency through automation and AI. Most importantly, you’re a proactive leader who takes ownership, builds scalable systems, and ensures the Media Buying team always has the resources needed to perform at its best.
HOW YOU WILL MAKE AN IMPACT
* Lead and manage the Facebook Farming team, including both in-house farming operations and agency account infrastructure.
* Ensure a continuous and reliable supply of Facebook assets for the Media Buying team, including accounts, Business Managers, Fan Pages, agency accounts, and related resources.
* Maintain department SLAs by ensuring timely account delivery, full operational coverage, and clear ownership across the team.
* Build and manage relationships with account sellers and agencies, negotiate pricing and replacement policies, evaluate quality, and maintain supplier performance records.
* Monitor and analyze key department metrics, including account LTV, ban rate, supplier performance, and real cost per $1,000 in ad spend.
* Maintain accurate records of all account issuance, payments, and inventory within internal tracking systems.
* Manage infrastructure and operational budgets, including proxies, anti-detect browsers, SIM cards, and related tools.
* Drive automation initiatives and implement AI tools to improve operational efficiency.
* Optimize the department’s unit economics by reducing account acquisition costs and improving account lifetime.
* Test new account batches, suppliers, and farming methods before scaling them across the business.
* Develop contingency plans and maintain account reserves to minimize downtime during Meta platform disruptions.
* Identify opportunities to monetize department assets and improve operational profitability.
* Build, document, and continuously improve SOPs, internal processes, checklists, and the department knowledge base.
WHAT WILL HELP YOU SUCCEED IN THE ROLE
* 2+ years of experience in Facebook account farming, including at least 1 year leading a team or managing operational processes.
* Deep understanding of Facebook’s anti-fraud systems, account trust, warm-up strategies, ban reasons, and account lifecycle management.
* Strong knowledge of Facebook account infrastructure, including auto-registered accounts, Business Managers, Fan Pages, agency accounts, and related assets.
* Experience working with account suppliers and agencies, including sourcing, negotiations, and performance evaluation.
* Strong analytical mindset with the ability to evaluate account quality through LTV, ban rates, and unit economics.
* Experience managing operational budgets and optimizing infrastructure costs.
* Ability to make data-driven decisions focused on operational efficiency and profitability.
* Advanced Google Sheets skills, including formulas, pivot tables, filters, and operational reporting.
* Experience documenting processes and maintaining knowledge bases in Notion or similar tools.
* Hands-on experience implementing automation and AI tools into operational workflows.
* Strong organizational, leadership, and process management skills.
* English proficiency is a plus.
WHY YOU’LL LOVE IT HERE
* Flexible working hours and a remote work setup, so you can plan work around your life and not your life around work!
* Unlimited vacation days and paid sick leave—because your rest matters.
* A competitive compensation that truly reflects your skills and expertise.
* Employee referral bonus and gifts to celebrate your special occasions.
* 50% financial support for learning expenses to supercharge your professional growth!
* A positive atmosphere where you always feel respected and truly belong.
* Inspirational team-building activities that turn colleagues into best friends.
* Wellness benefits: We’ll support your sports passions, from yoga classes to gym memberships.
* Co-working space reimbursement to save your nerves from always working from home :)
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