|
Описание: |
We are looking for a high-level Product/Retention manager for our iGaming product.
• Know non-standard bonus mechanics that can drive x-multiple GGR growth?
• Experience at the intersection of Retention / Product / Analytics / Research?
• Able to automate retention processes using AI tools?
About us:
10+ years on the market. Looking for someone who can bring a fresh, modern approach to retention. This role combines product, analytics, and hands-on implementation to increase user LTV and reduce churn across multiple GEOs.
Responsibilities
* Research bonus strategies of key competitors across different GEOs and traffic types.
* Analyze and compare existing bonus mechanics of our brands with competitors.
* Develop and launch new bonus offers and retention campaigns.
* Justify the implementation of new mechanics based on data and business impact.
* Implement, test, and scale successful retention initiatives.
* Develop comprehensive communication strategies, loyalty programs, and reactivation scenarios.
* Create personalized offers, unique concepts, and storytelling-driven campaigns.
* Ensure a seamless omnichannel user experience (email, SMS, push notifications, messengers, etc.).
* Analyze user behavior and key retention metrics (CRR, Churn Rate, LTV).
Requirements
* 4+ years of experience in retention/CRM/marketing within iGaming.
* Strong creative thinking and ability to generate unconventional ideas.
* Experience in developing retention and reactivation strategies.
* Strong analytical skills and ability to work with product metrics (CRR, Churn Rate, LTV).
* Experience building omnichannel communication strategies.
* Advanced level of English.
* Ability to work under deadlines and collaborate effectively with cross-functional teams.
Nice to have
* Hands-on experience with CRM and marketing automation tools.
* Experience setting up automated communication flows (email, SMS, push notifications, messengers).
* Experience working with CDP platforms.
What we offer
* Fully remote collaboration within a globally distributed team.
* Flexible schedule and transparent performance goals.
* Competitive salary.
* Paid vacation and sick leave.
* Education budget for courses and conferences.
* Flat structure, autonomy, and opportunity to directly influence retention strategy.
If you are passionate about combining creativity with analytics and want to build impactful retention strategies inside an iGaming product — we would be happy to meet you
Відгукнутись на вакансію |
