About the Role We are looking for an Email Marketing Manager who drives engaging email campaigns, creates compelling content, monitors performance, and optimizes strategies to boost audience engagement and growth. About the Client Our client specializes in developing and executing marketing initiatives focused on increasing engagement, strengthening loyalty, and maximizing long-term customer value. By leveraging data and analytical tools, the company builds personalized campaigns, manages the user lifecycle, and drives growth in key performance metrics. What You Will Do * Set up, format, and launch email campaigns. * Prepare and adapt templates for different segments and promotional activities * Test emails before sending (content, rendering, links, UTMs). * Monitor key metrics (Open Rate, CTR, Conversion Rate, Delivery Rate) and prepare reports. * Collaborate with Retention Managers to execute promotional campaigns. * Set up basic segmentation. * Create, launch, and maintain automated email campaigns (welcome, promo, lifecycle, etc.).
What We Are Looking For * Email coding and design (HTML/CSS, table layout, responsive design). * Experience with ESP/CRM platforms (Customer.io, Mailchimp, SendGrid, etc.). * Database segmentation and data management (SQL, Google Sheets, BI tools). * A/B testing and analytics (CTR, OR, CR, Delivery Rate). * English level B1+ (most of the tools we use are in English)
Nice-to-have * Experience in the iGaming/gambling industry. * Experience working with the Canadian market.
What You Can Expect * Full-time employment (5/2 schedule). * 8-hour working day with flexible hours between 8:00–17:00 and 10:00–19:00. * 20 vacation days + 12 paid sick leave days annually. * Opportunity to influence the company’s marketing direction. * Autonomy in building and optimizing marketing processes and team structure. * A collaborative and transparent work environment with direct access to leadership. * Continuous professional development and training support.
Interested? If this role sounds like a good match, we’d be happy to connect and discuss details.
